With my experience founding both an influencer marketing agency and a travel tech startup, I understand the unique challenges private equity firms face when managing and scaling portfolio companies. Whether it's positioning a brand for acquisition, enhancing visibility to attract investors, or streamlining marketing operations across multiple entities, I bring strategic insight and hands-on expertise to the table.

 From conducting a thorough marketing audit to identify opportunities for growth, to providing marketing team leadership that ensures strategic alignment across investments, I help private equity firms drive value creation.

My expertise in brand development ensures that portfolio companies achieve sustainable growth while enhancing their overall market positioning.